Partnered with natural body motion, produces maximum results. That’s the essential concept that’s been inspiring our corporate evolution for nearly 35 years. San Diego, California is home to the pioneering research, development and production of our fitness equipment. With a history of innovation, our equipment standards have become the very measure of excellence in strength training equipment worldwide.
Dynamic Adjustment is the Essence of the ROC-IT®
Using ROX® technology, the ROC-IT® line makes the user an integral part of the exercise motion by continuously adjusting the position of the user with the movement of the exercise arm.
Optimal Biomechanics
ROX® technology achieves an exercise movement that results in optimal biomechanic positioning and an increased range-of-motion throughout the exercise. This exercise motion mimics the more natural, comfortable, and functional movements of free weight training. Additionally, the rocking movement constantly shifts the user’s center of gravity to impose small, yet appropriate challenges to the core musculature, while maintaining adequate stability.
The ROC-IT® line represents a training technology optimally suited to meet the training needs of diverse population groups ranging from the de-conditioned and sedentary to the more athletic and well conditioned.
At Your Gym or Club
Hoist strength equipment is trusted by the worlds leading gyms with a reputation for quality, function and results. Contact us today to discuss your strength equipment needs.
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